Here???s the breakdown of why users might ???Like??? your brand, illustrated by the percentage of respondents who said that they use Facebook for the listed activity:
- 40 percent to receive discounts and promotions
- 39 percent to show my support for the company to others
- 36 percent to get a “freebie”
- 34 percent to stay informed about the activities of the company
- 33 percent to get updates on future products
- 30 percent to get updates on upcoming sales
- 29 percent for fun or entertainment
- 25 percent to get access to exclusive content
- 22 percent someone recommended it to me
- 21 percent to learn more about the company
- 13 percent for education about company topics
- 13 percent to interact
via openforum.com